HAPPY FESTIVUS !!!!!!!




















Fall is almost upon us and it leaves me wondering where did the sunshine go? Well, I know between the Summer events and on-coming Fall and Winter projects, it must have quietly slid away as I toiled in front of this computer organizing, e-blasting, and networking. Another warm season has escaped from me without as much as a pool dip, ocean glance, or foot on the boardwalk; yet, I don't mind.
My Little Lady Tallis weathered the storm with me, daily, as we rode to meet clients, typed up proposals (we both staring blankly at a computer screen, at times) and yelled at each other from opposite sides of my office. Well, not really yelled. She probably was cursing me out in baby talk while I sat quietly and listened to her complaints and reasoning. Either way, it TRULY was a good Summer, so, although, it may seem as though I have missed out on alot of experiences, I don't feel I have missed out on anything at all...

An Early Overview of Google+ as a Content Marketing Platform by Allison Midori


About Allison Midori Reilly:

Allison Midori Reilly is a freelance writer based in St. Louis, Missouri, United States. In her four years professional writing and editing experience, she’s been published in over a dozen print and online publications, such as Anthill Magazine, American City & County, Ideabing, Transport Topics and St. Louis Magazine. Writing niches include politics, and logistics.

Rex Hammock of Hammock Inc. released his e-brief (free download) evaluating Google+ as a potential content marketing platform and “business” social network. Google+, if you haven’t yet heard, is Google’s new social network, which offers a variety of features that would be useful to conducting business. Hammock outlines how Google+ is different from other social networks, and what that could mean to small business.

Hammock said in the e-brief that Google+ could really position itself by focusing on the aspects of social networking that appeal to business executives. Facebook Pages, for example, has never done well for business-to-business services, and Facebook has that association as a place to goof off rather than conduct business. However, Google+ still isn’t Facebook, which may not necessarily be a good thing.

Hammock also said that social networking for business should mean increasing productivity and efficiency. Google+ has the ability to do that, especially with features like Sparks and Hangouts (really don’t like that name) that could be used to make business more productive and more efficient. For those who want to utilize social media for business purposes, Google+ could cut into that time that’s now split among Facebook, Twitter and LinkedIn.

Hammock also remarked on an early drawback for Google+ and business users: no support for Google Apps for Business. Granted, Google announced that Google+ will have business pages before the end of the year, but it’s not the same as integrated with all those wonderful apps. This lack of of support also initially alienates the employees at three million companies who have Gmail accounts, but not the type that works for Google+.

To conclude, Hammock offered six predictions for Google+. To learn more about Google+ as a business tool, please feel free to download the e-brief at the top.

Google+ will be a big success as a business-oriented product – even an enterprise employee-to-employee product.
Google+ will attract adult consumers who think having a Facebook account is ridiculous.
Google+ won’t have much impact on Twitter or LinkedIn.
Google+ is a bigger threat to Facebook than any other social networking player, but more so in the business-to-business area than in the consumer area.
Google+ will be a big hit with small businesses.
Google+ has the opportunity of being the most open social network if it allows users to be part of the Google+ network using their own identities, not the identities that Google owns and controls.

PROLIFICK HAPPENINGS !!!!

STARTERS PRESENTS TO YOU "THE BALLERS & BALLETTS BALL"
& LIBRA PARTY (ALL LIBRA'S COME OUT & PARTY WITH US).
This is a RED CARPET AFFAIR. TRULY 4 THE GROWN & SEXY
"THE PAPPARZZI will be in THE BUILDING!!!!!!
DJ WAITaMINUTE (P-TOWNS FINEST on the 1's & 2'S)
special guest DJ "DJ GOLDFINGERS" BROOKLYN'S OWN!!!!
$100 goes to the SEXIEST LADY in the building!

DRINK SPECIALS ALL NIGHT $2.50 Miller Lite Bottles
$3.00 Soco Lime Shots
$6.00 Red Bull Vodka

******************* WELCOME ALL LEHIGH ALUM*******************

Let's go LEHIGH! "LEHIGH'S OFFICIAL PARTY SPOT"

For VIP, RESERVATIONS or BOTTLE SERVICE or PARTY INFORMATION
Contact MARC TANNER BY TEXT @ (610)393-1229 OR "B" (610) 333-3899 call or send text or email me @ richardp41@yahoo.com. Or Contact Mo Taylor (610) 625-2300 x337 or email @ motaylor@gostarters.com

SEE EVERYONE AT STARTERS SEPT 23, 2011. TRUST ME U DON'T WANT TO MISS THIS!

(R U A BALLER?) LET'S BALL OUT TOGETHER!! LET'S GO!




































Time : Friday, October 21 at 9:00pm - October 22 at 2:00am

Location : "STARTERS RIVERPORT" 17 W. 2ND STREET, S Bethlehem, PA



"STARTERS RIVERPORT" presents to you 3 PARTIES UNDER 1 ROOF brought to you by BROTHER2BROTER ENT!!!

PA MEETS BALTIMORE & NYC!!! "GROWN FOLKS FRIDAY"(old school jam). APPRECIATION FRIDAY!!! DJ RICH'S BIRTHDAY BASH!!!! WE R DOING IT REAL BIG at "STARTERS" this Night!!! WE GOT A BUS COMING IN FROM BALTIMORE TO PARTY WITH US ON THIS NIGHT!!! BALTIMORE'S #1 DJ RICH will b on the 1's & 2's!!!! A LONG WITH "BROOKLYN'S" own heavy hitter DJ GOLDFINGERS!!!

Best Dressed will get $100!!! This is a red carpet event! Truly 4 the Grown & Sexy!!!! The PAPPARRAZZI will be on Site!!!! DRINK SPECIALS ALL NIGHT LONG!!! GET YOUR GROWN & SEXY ON!!!

WE WILL BE HAVING APPRECIATION FRIDAY TO ALL MILITARY 1/2 PRICE ON ADMISSION AND YOUR OWN VIP AREA SECTION OFF JUST TO SAY THANKS!!! CAUSE AMERICA APPRECIATES U AND SO DOES STARTERS!!!!!

For VIP tables contact Mo: 610 625 2300x337 or by email motaylor@gostarters.com
For event details/reservations bottle service contact "B" 610 333 3899 or by email richardp41@yahoo.com for all your VIP INFORMATION!!!
TO MY BALTIMORE FAMILY CONTACT DJ RICH AT 443 413 3876






































PROLIFICK RADIO THANKS "YOU" !

WE APPRECIATE YOU FOR APPRECIATING US !


WWW.PROLIFICK.COM


RADIO SCHEDULE: (changes accordingly)



"ROCK THE MIC, UNSIGNED HYPE" with ALFONSO TODD

MONDAY - FRIDAY, 12:00pm - 2:00pm

Join Alfonso as he gives you a daily dose of celebrity, international, national, and local news. They, also, play the hottest hits and keep their listeners involved with their popular topics and contest give-a-aways.



"GOSPEL WITH A DIFFERENT FLAVOR" with Terry Wilson

TUESDAY, 10:00am - 11:00am

CATCH Terry Wilson and Melissa Eafford with the best of all genres of Gospel music; as well as celebrity guests!



"THE VIRTUAL ROUND TABLE" with DARNELL DAVIS

WEDNESDAY, 6:00pm - 7:00pm

Join Darnell, Joseph Facchiano and other call-in guests, LIVE, as they discuss topics that pertain to LIFE in the REAL WORLD of BUSINESS. You have the opportunity to "listen in" or join the great conversations that take place! Check out the business page www.facebook.com/TheDZRGroup or www.smallbusinessbootcamp.info for further information.


"UP-N-READY RADIO" with The Famous DJ Jaime O And Your Host Brownsville Native Along With Royce Evans The Hook Head General.

THURSDAYS, 4:00pm - 6:00pm

LISTEN to the conversational antics, celebrity guest interviews, and great music that is ALWAYS on Up-N-READY Radio on PROLIFICK.COM ! Don't MISS IT !!!


THE "R U ALL THAT ?" RADIO SHOW hosted by PATRICE SIDOINE

THURSDAYS, 2pm - 3pm

Enjoy the conversation or call-in as topics pertaining to hair, health, and celebrity experiences are discussed on this lively show!



"SO YOU THOUGHT WE WERE THROUGH THURSDAYS" RADIO SHOW with Patrice Sidoine

THURSDAYS, 6pm - 8pm

End your day with interesting conversation regarding local, regional, and world events; as well as topics regarding health and your well being.


WE ARE 24 / 7 and 7 DAYS a week!

OUR MUSIC IS DIVERSE:

WE HAVE LATIN MONDAYS / FREESTYLE TUESDAYS / OLD SCHOOL WEDNESDAYS /

HOUSE MUSIC THURSDAYS / REGGAE-REGGAETON FRIDAYS / WEEKEND REWIND SATURDAYS /

INSPIRATIONAL MUSIC SUNDAYS

THE SMALL BUSINESS BOOT CAMP OF THE LEHIGH VALLEY - 10/8/11

THE SMALL BUSINESS BOOT CAMP OF THE LEHIGH VALLEY


DZR Consulting and Alfonso Todd and Associates have teamed up to assist your company in becoming bigger.... stronger.... faster! We are developing a great team of "Drill Instructor"s to help your organization be all that it can be...

PURPOSE:

The purpose of the Small Business Boot Camp is to assist small business improve their overall methods of doing business. We are committed to taking a hands on approach to seeing our enlistees achieve the success they are determined to achieve.



THE SMALL BUSINESS BOOT CAMP OF THE LEHIGH VALLEY will be an educational, yet entertaining event for business owners through out the LEHIGH VALLEY and beyond!

It will be held at THE HYATT PLACE at 42 W. North Street, Bethlehem, PA 18018 on October 8, 2011. Doors will be from 11:00am – 2:00pm.


This event will be FREE to the public.


Corporations, start-ups, large/small businesses, and community organizations will be on hand to network and receive “real life” applications from our “Drill Instructors”.


Topics will include:

Effective Use of Technology
Effective Networking
Effective Marketing on a shoe string budget
Effective Social Media Marketing
Effective Customer Service
Effective Business Plans
Effective Assistance.... And much, much more



Donations, volunteers, and contributors are always welcome and needed to make this event a success. If you would like to participate, be a sponsor, or obtain more information, contact:



Darnell G. Davis

http://smallbusinessbootcamp.info/drillinstructors.htm

smallbusinessbootcamp.info




ALFONSO TODD & ASSOCIATES

484 619 6541

THE "ALL THAT SALON" GRAND OPENING EVENT

EMMAUS, PA will be the new home to "ALL THAT", a 5 STAR BEAUTY SALON that will be celebrating it's GRAND OPENING on 9/25/11 from 3pm - 6pm! This event will allow the public to see what a quality service and hair care facility truly looks like. There will be entertainment, food, refreshments, vendors, and more... We look forward to seeing you at this festive occasion!


We THANK "SIMPLY YOU" - Natalie Salamone, "MICHE PURSES" - Monica Newhard, "TUPPERWARE Co." - Gretchen Velk, "MY THIRTY ONE" - Debi McConnell, "AVON" - Diane Schaller, "PARTYLITE" - Patrice Sidoine, and "AFTER NINEDESIGNS" - Abby M. Silfies for participating with THE " ALL THAT SALON" GRAND OPENING EVENT! For more information: 484 619 6541 / alfonsotodd36@msn.com



We are currently seeking vendors for the outside festivities! SPACES ARE LIMITED! DATE: 9/25/11, TIME: 3pm - 6pm, $10.00 for a space and you'll need to provide your own table, chair, canopy. REFRESHMENTS will be provided. For more information, contact 484.619.6541 or alfonsotodd36@msn.com

"I AM THE ANCESTOR" Book Release and Charity Drive

Time : Sunday, October 2 · 3:00pm - 6:00pm

Location : The Historic Savage Mill Manor 8502 Fair St. in Savage, MD. 20763



Still introducing myself as S. Monique Smith, but moving forward with a POWERFUL MESSAGE to you and for so many others, but now...as The Ancestor! Each and Every one must have the insight and importance of what a True Legacy means. It is my hope that EVERYONE will support my efforts and at the same time, learn more about your very own Lineage..your very own Ancestry....

"While you are A.L.I.V.E.!!"

The evening, will include a "lively" discussion with author S. Monique Smith surrounding excerpts from her book. A Silent Auction will also be held as a part of the evening's festivities. ALL proceeds from the auction will benefit The National Center for Missing and Exploited Children (NCEMC).

Our GOAL is to present the NCMEC with a huge donation of $10,000.00.There will be LIVE MEDIA and a plethora of other surprises throughout the evening.

I "KNOW" this launch will be like NO OTHER, so I'm Thanking YOU in advance for your support!

PLEASE....... R.S.V.P.....On the Eventbrite Link

To ensure your place in this historical night and to accomodate everyone, we are asking "ALL" who plan to attend to REGISTER!

All other inquiries can be made at knownasmonique@yahoo.com

I am looking forward to seeing you there.

- S. Monique Smith


















Ms. FAMOUS LIVE PERFORMANCE - 10/8/11





























Time : Friday, October 7 at 9:00pm - October 8 at 2:00am

Location : Club Horizon, 1221 Airport Road, Allentown, Pennsylvania



Contagious Entertainment Presents Ms. Famous Single Release Party and Video Shoot. Performing Live Ms.Famous, Abyss, Frames and Scrilla. TRUST ME YOU DONT WANT TO MISS THIS. Rapforever.com in the building. 5 Percent of the Proceeds will go to Domestic Violence and Breast Cancer.




















THE LEHIGH VALLEY MASSACRE EVENT / COSTUME PARTY
























Time : Saturday, October 29 at 10:00pm - October 30 at 2:00am

Location : Rodeway Inn & Conference Center, 1151 BULLDOG DRIVE, ALLENTOWN, PA 18104


ALL GHOSTS, GOBLINS, AND CREATURES THAT GO BUMP IN THE NIGHT, THIS WILL BE THE PLACE TO BE ON October 29th, (Saturday) 10pm-2am at The Rodeway Inn Conference Center on 1151 Bulldog Drive, Allentown, PA, 18104 !!!

FOR DIRECTIONS: Phone: (610) 395-3731

The PEOPLE will be dancing, the VIBE will be funky, and the DRINKS will be flowing!

There will, also, be: Face painting, Tattoos, Costume contests, and Live performances for those who want the "FULL HALLOWEEN NIGHT EXPERIENCE!"

Advance Tickets $10
At the door $15

GET ADVANCE EVENT TICKETS HERE AND SAVE:

http://3thwent.ticketleap.com/lehigh-valley-massacre-costume-party


Plenty of parking

21 and over

SOUNDS BY: Scorpion Sounds E. "DJ JP"

LIVE PERFORMANCES BY: N8 the Gr8 and TOMMY / BLASKY MENACE / THE H.U.R.T. / and more TBA!

FOR MORE INFORMATION and TICKETS: www.3thway.com / 484 619 6541 / 570 216 2589

LEHIGH VALLEY COMMUNITY HEALTH EXPO 2011

The LEHIGH VALLEY COMMUNITY HEALTH EXPO 2011 will be an educational, yet entertaining event for ALL ages! It will be held at THE HYATT PLACE at 42 W. North Street, Bethlehem, PA 18018 on November 12, 2011. Doors will be open from 12:00 noon to 6:00pm. This event will be FREE to the public.


The LEHIGH VALLEY COMMUNITY HEALTH EXPO 2011 will highlight:

- Health Care Organizations
- Caregivers
- Healthy Products
- Preventative Health
- Local Health/Wellness Businesses

Music, food, children's activities, artists, and community organizations will be on hand to educate, demonstrate, and facilitate. There will be a stage for local entertainers to perform and we will feature panel discussions from area healthcare professionals.

The proceeds will benefit the participating organizations/groups. We are, currently, seeking companies, health practitioners, and vendors to participate in this event. In addition, small/large businesses and community organizations are encouraged to come out, network, and meet the public.


ALFONSO TODD AND ASSOCIATES is THANKING PLATINUM SPONSOR LOSAGIO CHIROPRACTIC CENTER, INC www.chiropractorbethlehem.com, THE HAMILTON SHOP - MARKET AMERICA, THE PENNSYLVANIA REIKI CONSORTIUM, DIAKON LUTHERAN SOCIAL MINISTRIES and the newest vendor, THE TURNING POINT OF LEHIGH VALLEY, for their involvement in THE LEHIGH VALLEY COMMUNITY HEALTH EXPO 2011 / www.lvhealthexpo.com
FOR MORE INFO: 484.619.6541 / alfonsotodd36@msn.com



ALFONSO TODD AND ASSOCIATES THANKS CAPITAL BLUE CROSS, LJ CRUISE and TRAVEL www.ljcruiseandtravel.com, REDD & Co. FINE JEWELERS, and THE ROSADO INVESTMENT GROUP for their involvement in THE LEHIGH VALLEY COMMUNITY HEALTH EXPO 2011 / www.lvhealthexpo.com / INFO: 484.619.6541 / alfonsotodd36@msn.com



FOR MORE INFORMATION, CONTACT:

ALFONSO TODD AND ASSOCIATES / 484.619.6541

www.lvhealthexpo.com

THE LEHIGH VALLEY MUSIC & FASHION SHOWCASE

Time : Saturday, November 19 · 12:00pm - 6:00pm


Location : THE HYATT PLACE at 42 W. North Street, Bethlehem, PA 18018



This will be an affair for emerging artists, as well as seasoned professionals from the Lehigh Valley and beyond who have an interest in the music and fashion industry. THE LEHIGH VALLEY MUSIC & FASHION SHOWCASE will be a community-based event that will involve local residents, merchants, and proprietors. It, also, is the genesis of another quality annual event that will make the Lehigh Valley a prime destination.

The goal is to provide the opportunity for all attendees to experience an informational, educational, and family-oriented event. Seminars, networking, talent showcases, and fashion shows will abound. In addition, there will be panel discussions. video presentations, and VIP events.

THE LEHIGH VALLEY MUSIC & FASHION SHOWCASE promises to not only be a grand experience, but the organizers are dedicated to making this affair into an endeavor that will make an effective change in our communities by doing activities that get the area residents, merchants, and proprietors directly involved in quality, progressive and positive events.

If you are an artist who would like to network, perform, or possibly obtain a one-on-one with an music/fashion industry professional, contact us at your earliest convenience. Slots are limited.

www.lvmusicandfashion.com

We are currently seeking organizations, groups, and vendors to participate in this event. In addition, small/large businesses and community organizations are encouraged to come out, network, and meet the public.

Donations, volunteers, and contributors are always welcome and needed to make this event a success. If you would like to participate, be a sponsor, or obtain more information, contact:


ALFONSO TODD & ASSOCIATES / 484.619.6541 / alfonsotodd36@msn.com

FRENCH MONTANA AND THE COKE BOYS AT CLUB HORIZON

Time : Friday, November 4 at 10:00pm - November 5 at 1:00am

Location : Horizon Night Club, 1221 AIRPORT RD, Allentown, Pennsylvania



PAPER UNION ENT AND REDLIGHT ENT PRESENTS -
FRENCH MONTANA AND THE COKE BOYS FRIDAY NOVEMBER 4
AT CLUB HORIZON WITH MUSIC BY DJ GEMINI
$3 ABSOLUT DRINKS UNTIL MIDNIGHT
$15 ADVANCE TICKETS (GET THEM EARLY WILL BE SOLD OUT)
$20 AT THE DOOR MORE AFTER 11PM (SO COME EARLY IF YOU WANT TO GUARANTEE ENTRY)
SPECIAL GUEST RED MCFLY AND VERA WILL ALSO BE IN THE BUILDING GIVING AWAY CDS
COCAINE CITY/COKE BOYS TV WILL BE FILMING FOOTAGE
PHOTOS BY JUST UNIQ PRODUCTIONS
COKE BOYS 2 OUT NOW!!!




















FALL HARVEST COMMUNITY DAY FESTIVAL

FOOD / MUSIC / FIRE TRUCKS / ARTS & CRAFTS


ST. STEPHEN’S LUTHERAN CHURCH
67 W WASHINGTON AVE
BETHLEHEM, PA 18018
SATURDAY, OCTOBER 1, 2011
11 AM TO 3 PM (RAIN OR SHINE)


BBQ * Hot Dogs * Apple Treats * Coloring * Apple Cider * BAKING CONTEST *

BEST APPLE DESSERT CONCERT * AND MORE....

DECEMBER GALA - DON'T MISS THIS PHILLY EVENT!!!

MY FAVORITE QUOTES OF THE MONTH

Can YOU believe Summer is ALMOST over already? It seems like we have only just begun... Yet, I already am seeing school supplies, Halloween costumes, and winter clothing being displayed. I guess Summer, like all good things, has to come to an end eventually. Well, if you're in places like Texas where it has been over 100 degrees for weeks you, actually, are happy that there is an end in sight.

Either way, I am dedicating this section to some of my favorite quotes of the month. Many of the topics in question may be obvious, while others may leave you scratching your head and saying, "Huh?" I am hoping that whatever the case may be, you enjoy these QUOTES of the SUMMER of 2011!



"I was at a business event and someone exclaimed, " I KNEW you, a year ago, before I actually KNEW you!" "Now, THAT'S social media done right!"





"Major decisions have to be made and major projects are coming up. Today, I introduced people/created possible opportunities for others. Tomorrow, I give people the best service and deliver quality product. But, NOW, I am going home to spend time with my Little Lady, TALLIS, and then I DANCE! I'm a DADDY, not DEAD."




‎"Good decisions come from experience, experience often comes from bad decisions."
- The Mechanic


"Nothing is guaranteed, but sometimes you have to proceed outside of the box to progress into the future." ("Nothing ventured, nothing gained.")




Philadelphia Mayor blasts violent flash mobs: "On an up note, there seems to be some leaders with some organizational skills orchestrating these mobs. If only they could use this talent for good...




Polygamist leader Jeffs gets life in prison: "He can still practice polygamy, just not the way he is used to...."




"Everyone says people need to pull themselves up by their OWN bootstraps, but what do they do when they don't have any boots? These occurrences are happening ALL OVER THE WORLD, literally. Check your newspapers and internet. It's easy to say what YOU would do when faced with hunger, poverty, and mistreatment until you actually experience it. The "powers that be" call it RIOTING, those on the "other" side call it civil disobedience." Is there any excuse for the looting and destruction? No. But there, also, has been no excuse for the mistreatment of the thousands of impoverished people in London and beyond; and THIS has been occurring LONG before the riots began. And as for those who say this will happen in AMERICA, I am unsure about this. We haven't had a good riot since the 60's and 70's and now people are too busy "hacking" and "googling" to care about REALITY. Maybe a good riot would shake things up a bit in the U.S. and cause alot of people to focus on what is TRULY important..."



"Unfortunately, the timing of this strike is bad. Especially with unemployment, job loss, and wage lowering practices. It will be very hard to get the public to stand behind them in this situation. In fact, many may be saying, "Power to the people!" while simultaneously, asking where the Human Resources office is so they can apply for THEIR jobs..."

GETTING ON YOUR THE SOAP BOX....

Allentown Targets Activists

by Riley Schillaci

On July 23, 2011, at approximately 11:45am, I was setting up to play my guitar outside of Green Deli, On Hamilton Street in Allentown, as I have been doing for the past month, when I was approached by two Allentown police officers on bicycles. I was told that I could not play guitar and ask for money. I explained that I was “busking” which is a performance art, in which the artist performs, and appreciative public tip if they see fit. Busking does not approach people and ask or demand money. I have been given permission by the owners of Green Deli, Lee and his wife, to play guitar outside of their store. Lee himself often tips me. I also use this time to bring awareness to the current issue of eminent domain abuse in Allentown, pertaining to the city’s plans to build a hockey arena with public funds, and force stores like Green Deli, out of the neighborhood. I was told that I could play there by the two police officers, but that I could not ask for money. Ever the cocky one, I got into it with the po-po. After arguing with the officers, I stood against the window with my arms crossed and told them that I was sick of the way they were treating the poor in Allentown, and that I had permission from the store owners to be there. I pointed out that they had ridden past me numerous times and never said anything. I was threatened with arrest, and continued trying to argue my point. I finally gave in and started packing up, but did tell the officers to go fuck themselves as I was putting my guitar back in the case. They officers jumped off of the bicycles, and I stood against the window again, when one officer tried to cuff me, I stiffened m y arms and said I would leave, he continued trying to handcuff me and although I never laid a hand on him, he threatened to tase me. I am a 5’3, 140 lb woman, overpowering me should not require a taser.



In the end, I was brought downtown and given two citations. One for doing business without a license, and another for disturbing the peace/publicly swearing.
Swearing in public in the commonwealth of Pennsylvania, is legal, even if you swear at an officer of the law. The American Civil Liberties Union fought this in 2006, and won. It is now deemed unconstitutional to cite or arrest anyone in PA for publicly swearing, as it impede on their freedom of speech. I have been in contact with the ACLU, and they provided me a letter for the judge, stating why I cannot be cited for swearing.


I believe that I was targeted because I had large fliers, protesting the building of the Hockey Arena. I was never harassed when I had small fliers that were not as prominently displayed as the new larger fliers.

Two weeks later, I was once again playing in front of the deli, and not asking for money when I looked up and saw Officer C. Weiss, stopped in front of me. “You've got to be kidding me.”, he said. I reminded him that I had been told on the 19th that I could play here but not for money. My guitar case was tucked away in a corners, I had no sign, and just had the fliers on crate. He insisted that they never said I could play there, just not for money. He eventually went away (or so I thought), but I then noticed him on the corner kitty corner from me, watching me like a hawk for a good 30 minutes. A few hours later Officer Weiss stopped me on the sidewalk, because apparently he had been looking for me. He corrected himself and said that Yes, I was allowed to play guitar outside of the deli, but then tried to show me an ordinance against handing out literature on Hamilton Street. I researched the ordinances, and found that TITLE SEVEN - Parks and Hamilton Street Regulations, PROHIBITED USES section 961.14 part A states that Distribution of commercial handbills unless part of a special event or activity, is prohibited. Political and religious literature are NOT commercial. Apparently the police do not know how to interpret laws

John Poteck and I also witnessed Officer Danny Miller tearing down our fliers. While Officer Miller was following the law by tearing down the fliers (posting fliers on Hamilton Street is illegal), he failed to remove any of the other fliers put up by other organizations. The rest of the fliers were removed a few days later.

I feel safe in saying at this point that YES, individuals and businesses that speak out against eminent domain abuse and the building of arena, are being targeted by Allentown law enforcement officers. This is both bad and good. It is obviously negative in that it is an attack on our first amendment right to freedom of speech. By targeting us, the city has confirmed that we are indeed a threat to the arena project. If they thought that we were harmless and inconsequential, they would ignore us.


Riley Schillaci holds a Bachelor of Science in Sociology, and Health Science, from SUNY Brockport. She has lived abroad in Vietnam, helping victems of agent orange, and working with the elderly and special needs children, and teaching conversational English to adult students. Riley was recently featured on America's Got Talent, as a sword swallower. Riley currently resides in Allentown PA, and works in Whitehall.


*** If you have any rants, raves, opinions, or thoughts, feel free to e-mail alfonsotodd36@msn.com. While the opinions and expressions may not be shared by the producers of the PROLIFICK PROFILES blog, we do believe in free speech and offer a place to vent and offer insight. No profanity or slander is permitted. If you have a counter-point to any opinion presented, please feel free to send it to the aforementioned e-mail and it will be printed. PROLIFICK PROFILES does not endorse or condemn any topic that is presented. We allow the PUBLIC readers to DECIDE.

3 P's OF PERFECTION



I am no economist, but if I had to give a name for the past 5-6 years economically, I would call it an economic ice age. Just as the great woolly mammoth found its way to extinction, some of the great business that roamed the earth found themselves with the same fate. The size of these great beast may have been their only set back as times and climates were changing.

During this time period there were other animals that were able to weather the storm and severe changes but are extinct now. These animals were able to adapt to the now harsh climates and survive; however, they are not around any longer because the climate changed once again. Just as some banks and larger businesses, but, because of the changes in regulations and tightening of the pockets they too found themselves on the other side of extinction. Adaptation is good when it comes to handling the immediate pressures of the time.

Many of animals made it through these harsh climate times because they were not afraid of adaptation. Rather, they took adaptation a little further and they Evolved. If you want your company to weather this economic ice age you will need to evolve your business. It is not always survival of the fittest, but it is survival of the smartest. The backbone of our economy has never been big business although they have led us to be so. The fuel that runs this economy is the small mom and pop stores and such. The reason for the death of a majority of these businesses is the failure to adapt. Or they spent much of their time instinctually, migrating to the next best thing and they have forgotten who they were.

There are 3 main things you can do to help your business weather this economic climate;

1. Plan- I cannot tell you how many times I have heard this saying “Failing to plan is to plan to fail”. But it is so true, a good plan is like business GPS. It will help guide your company through rough times. Some pitfalls cannot be averted, but if you have a plan you will have the focus to get back on track.
2. Preparation- Every great chef takes time to gather ingredients and instruments for a great tasting meal that he or she makes. Gathering up the resources is a very important key to insuring your company will evolve in these ever changing climates. Preparations will assist you further when it comes to focus and direction. You can have the GPS on and running and still just be sitting in the car. If you forgot to put gas in the car you are going nowhere.
3. Proceed- Every good journey begins with a first step. However, a lot of great plans and great resources have been wasted by lack of effort. Believe it or not this is the hardest part of insuring that you company will evolve. In order to proceed you will have to conquer fear. Both the fear of failure and the fear of success hold people back from launching new programs or a new venture. I enjoy a show called Ramsey’s Kitchen Nightmares. This program involves a seasoned successful chef and a dying restaurant. The owners call him for desperate needed help to turn their business around because they KNOW the help is needed. Gordon Ramsey comes and assesses the problems and finds adequate solutions. Sometimes it is a complete overhaul of what they are doing and other times just simple things that they lost focus on. To some he says go back to the way that you used to do business and to others, stop, you are doing too much. No matter what the reason, the greatest opposition to the process is when it comes to change. When it comes insuring that your company Evolves, you cannot allow fear of change to hold you back. If you are willing to stay in that place, you’re willing to meet the certain death of your business.

The need to evolve is great in this economic ice age. There are thousands of businesses that are evolving and changing every day. Will you?



























Small Business Boot Camp.... Coming Fall 2011
DZR Consulting and Alfonso Todd and Associates has teamed up to assist your company in becoming bigger.... stronger.... faster! We are developing a great team of "Drill Instructor"s to help your organization be all that it can be...


Topics will include:

Effective Use of Technology
Effective Networking
Effective Marketing on a shoe string budget
Effective Social Media Marketing
Effective Customer Service
Effective Business Plans
Effective Assistance.... And much, much more










DZR Consulting was founded with the motto “In business to help those who are in business” to focus on the ongoing needs of the small business. DZR has teamed up with several top industry companies to help business owners grow and improve their businesses.

1115 Union Blvd., Allentown, PA 18109 · Get Directions

866-981-9977
Website
http://www.thedzrgroup.com
http://www.dzrco.net
http://www.pmbintl.com/dzrconsulting
1115 Union Blvd., Allentown, PA 18109

The New DZR
Mission:

In business to help those who are in business.
Products
Commercial Lending
Private Mortgages for real estate investors
Business and Marketing Plans
Corporate Structuring
Corporate Branding
Corporate Taxes
Marketing

Email:
darnell@dzrco.net

PROLIFICK HAPPENINGS !!!!

Sunday, August 14 · 6:30pm - 7:30pm

MANNAFEST GRAND FINALE
529 E Broad Street
Bethlehem, PA 18018

Join Ian Holmes for the Grand finale of Mannafest. Also, featuring: Salida 7, Heidi Lugo, In His Steps Dance Ministry, Dorcas, Jessica and Crystal Lewis.

WHITNEY PEYTON "LIVE" at MUSIKFEST !!!

Sunday, August 14 · 3:00pm - 4:00pm

Plaza Tropical at MUSIKFEST
25 W. Third Street
Bethlehem, PA

Whitney Peyton will be performing LIVE at the Sabroso Video Showcase located at the Plaza Tropical stage at this year's MUSIKFEST in Bethlehem, PA Sunday, August 14th 2011!

EXACT PERFORMANCE TIME IS TBA (it will be sometime between 12pm and 7pm) *ALL AGES WELCOME*

MUSIKFEST is one of the biggest Music Festivals on the East Coast! Invite your friends and check out one of the area's most talked about hip hop artists.


"Not a cookie-cutter rapper"
- Kelly Fredarico, The Morning Call


"..classy lyrics and a precise flow.."
- Pulse Magazine


"...major musical contender.."
- The Scene, Merge Magzine


"...watch for this cream to rise to the top.."
- Jessie Jordan radio personality , Q102 Philly's hit radio station


http://www.facebook.com/Wh​itneyPeytonMusic

The "No Holds Barred" party at Club Horizon in Allentown, PA!

Friday, August 26 from 10:00pm - 2:00am

CLUB HORIZON
1221 Airport Road
Allentown, PA


GLOBAL GIRLZ PRESENTS....

The official "No Holds Barred" party!

JOIN US FOR A "FIGHT" THEMED DANCE PARTY COMPLETE WITH LIVE ENTERTAINMENT FROM PRO MALE AND FEMALE BOXERS AND WRESTLERS!

Also...

**BODY PAINTERS
**HOT SHOT GIRLS
**PROFESSIONAL DANCERS
**Music by DJ RAIAN and DJ IKO

and a special performance by rapper WHITNEY PEYTON as she drops her new album "No Holds Barred". This party will allow friends and fans to get pressed copies of the album days before it's available online for digital download!!!


--THIS EVENT IS OPEN TO THE PUBLIC! PLEASE COME AND INVITE YOUR FRIENDS!!!---

18 TO ENTER 21+ TO DRINK! ONLY $7 ADMISSION!

a professional photographer/videographer from thelivex.com will be taking pictures and vids all night! dress to impress!!

Whitney Peyton on FB:
http://www.facebook.com/Wh​itneyPeytonMusic

Global Girlz on FB:
http://www.facebook.com/Gl​obalGirlz

TheliveX on FB:
http://www.facebook.com/th​elivex

Club Horizon on FB:
http://www.facebook.com/me​dia/set/?set=a.21515474517​2039.55377.214935945193919

DJ Raian on FB:
http://www.facebook.com/pa​ges/Dj-Raian/319155294668

DJ IKO on FB:
http://www.facebook.com/ik​othedj

THE GEM STAR BOUTIQUE IS OFFICIALLY OPEN!

THE GEM STAR BOUTIQUE IS OFFICIALLY OPEN!

ADDRESS: ‎805 HAMILTON STREET, ALLENTOWN, PA 18101


"BE WHO YOU WANT TO BE, EXPRESS HOW YOU FEEL TODAY!"



Visit a shop that specializes in one-of-a-kind items and features clothing from various tropical locations which include: Columbia, Miami, and Puerto Rico!

Blouses, jeans, leggings, shoes, accessories, and MORE are available for the individual who wants to be "set apart" from the average "fashionista" . Custom-made handbags/purses are, also, acquirable.

NOW AVAILABLE:

GemStar Bags / www.gemstarbags.com

DIVA BAGS / DESIGNER BAGS

ANNOUNCING THE PREMIER OF "PROLIFICK - INSPIRATION" ! The newest PROLIFICK auxiliary station created/produced by PAULA BRION ! 24/7 inspirational/gospel/ contemporary music and MORE.... www.dasanctuaryministries.com




"ROCK THE MIC, UNSIGNED HYPE" www.rtmuhype.com, MONDAY-FRIDAY, 12pm - 2pm

"GOSPEL MUSIC with A DIFFERENT FLAVOR" with DJ TERRY WILSON, TUESDAYS, 10am - 11am

"TALK OF THE TOWN - LATEST, GREATEST, and UNDERRATED" with JEWLZ, WEDNESDAYS, 12pm - 2pm

"WRITE 2 B" with JEFFREY B. ALLEN, WEDNESDAYS, 4pm - 5pm

"R U ALL THAT RADIO SHOW", with PATRICE SIDOIONE, THURSDAYS, 2pm - 3pm

"UP 'N' READY Radio Show" with DJ Jaime-O, 4pm - 6pm

"SO YOU THOUGHT WE WERE THROUGH THURSDAYS", 6pm - 8pm

"DONS AND DIVAS OF DANCE RADIO SHOW", SATURDAYS, 4pm - 5pm

"DJ BIG C RADIO SHOW", 6pm - 8pm



*** Do YOU have an I-PHONE or ANDROID? Get the SHOUTCAST APPLICATION to hear PROLIFICK RADIO. Make us your favorite! / Go to SHOUTCAST.COM or Go to I-TUNES or ANDROID APPLICATIONS, DOWNLOAD SHOUTCAST, TYPE IN PROLIFICK RADIO, Make us YOUR favorite!




EVENTS:

THANKS TO ALL THE SUPPORTER'S of "Da TESTIMONY with PAULA BRION"! AWESOME CALL-IN'S, AWESOME GUESTS, AWESOME MUSIC! If you have any BIRTHDAYS, ANNIVERSARIES, PRAYER for SICK/SHUT-IN'S that you want mentioned, e-mail them to alfonsotodd36@msn.com. SEE YOU ALL SUNDAY AFTERNOON from 3pm - 6pm on PROLIFICK - INSPIRATION, www.dasanctuaryministries.com / AND REMEMBER THAT YOU CAN DOWNLOAD PAULA'S SONGS ON I-TUNES, AMAZON, ZUNE

UP NEXT: THE PROLIFICK PLACE at THE DOWNTOWN BETHLEHEM ART WALK EVENT / THE"END OF SUMMER / BLOWOUT" EDITION - 8.27.11 - SPONSORED BY: T-Mobile / Infinity Insurance / WSK Law Firm / Pennsylvania School Of Business / American Parkway Auto Sales / Capital BlueCross CHIP / Kim and Bryant Rosado, Realtors of Keller Williams Real Estate / PULSE WEEKLY (www.facebook.com/pulseweeklyLV), REDD & COMPANY FINE JEWELERS


A HUGE "THANK YOU" TO THE DOWNTOWN BETHLEHEM ASSOCIATION FOR BELIEVING THAT WE COULD "MAKE IT HAPPEN"; A GREAT APPRECIATION TO SCORPION SOUNDS ENTERTAINMENT, U-HYPE NATION, REDLIGHT GFX, DJ BIG C, GINA BLEVINS, and TARRANTS BOOKER for assisting with the organization of this event; KUDOS to ALL of the VENDOR/SPONSORS/PERFORMERS who MADE this event a SUCCESS! IT HAS BEEN A GREAT SUMMER!


A HUGE THANK YOU FROM ALFONSO TODD AND ASSOCIATES and PROLIFICK RADIO: LJ CRUISE and TRAVEL / www.ljcruiseandtravel.com / GOLD VISIONARY SPONSOR will be SPONSORING THE PROLIFICK PLACE at THE BETHLEHEM ART WALK EVENT! www.prolifick.com


A HUGE THANK YOU FROM ALFONSO TODD AND ASSOCIATES and PROLIFICK RADIO: REDD & CO. FINE JEWELERS will be SPONSORING THE PROLIFICK PLACE at THE BETHLEHEM ART WALK EVENT! www.prolifick.com


A HUGE THANK YOU FROM ALFONSO TODD AND ASSOCIATES and PROLIFICK RADIO: KIMBERLY and BRYANT ROSADO, REALTORS of KELLER WILLIAMS REAL ESTATE will be SPONSORING THE PROLIFICK PLACE at THE BETHLEHEM ART WALK EVENT! www.5minutes2shine.blogspot.com


ALFONSO TODD AND ASSOCIATES offers a HUGE THANK-YOU TO Capital BlueCross CHIP FOR SPONSORING THE PROLIFICK PLACE at THE BETHLEHEM ART WALK EVENT!








"THE BLACK & WHITE SHOW" ART EXHIBIT AND MASQUERADE BALL!


Saturday, August 27 · 5:00pm - 9:00pm
Location
Diamonz
1913 W. Broad St.
Bethlehem, PA
Created By
Cynthia Rodriguez
More Info
Introducing the first solo art show at Diamonz night club's history. After the colorful, rainbow filled "Freedom To Marry" art event, we bring you a little somethin' somethin' different. Brought to you by The Underworld Art Studio:

"THE BLACK & WHITE SHOW" ART EXHIBIT
AND MASQUERADE BALL!

A SOLO ART EXHIBIT BY CYNTHIA RODRIGUEZ

BLACK & WHITE PHOTOGRAPHS, B&W PAINTINGS, AND B&W MIXED MEDIA

With this exhibit, I will be exposing a different, and darker side of myself as well as emphasizing on some "alter-egos" in me through this black and white only collection. In spite of the lack of color, it will be a very diverse, powerful, and exciting artwork in different mediums.

Show will be up for about 2 months. End date will be confirmed.

To go with the theme, for the opening reception, I am recreating a "Truman Capote" like Black & White Masquerade ball, where we ask all guests to dress in black & white, and to wear black and/or white masks.

(very "Eyes Wide Shut", without the nudity)

Some black & white masks will be provided to wear, and to keep as souvenirs.

Reveal yourself, behind your mask, at "The Black & White Show".

Free hor'dourves and refreshments

Cash bar

NON-SMOKING reception in the Karaoke lounge from 5-9pm, (the rest of the club is smoking area)

Stay for the "after party" right in the club, 'til 2am! For Karoake, and dancing!


Presented by Diamonz bar & grill (and gallery!) 610.865.1028

and

Cynthia Rodriguez, and The Underworld Art Studio

Any questions, please feel free to contact me at 484.239.2513

or picasso691@hotmail.com

BECOME A FAN OF THE UNDERWORLD ART STUDIO ON FACEBOOK!

ANNUAL PEACH FESTIVAL

Tuesday, August 23 · 7:00pm - 10:00pm

St Timothy's Evangelical Lutheran Church
140 S. Ott St.
Allentown, Pennsylvania

Hamilton Park Neighborhood, Allentown, PA

Fresh tree ripened peaches and ice cream PLUS all sorts of homemade peach baked goodies available for purchase.

IS YOUR CAR SEAT SAFE???

SAVE THE DATE!


IS YOUR CAR SEAT SAFE?


DATE: Thursday, September 22, 2011

WHERE: America On Wheels /5 North Front Street, Allentown, PA

TIME: 11 a. m. to 2 p.m.

Learn the proper way to install a car seat and secure your child from a certified technician at the Car Seat Safety Inspection, sponsored by Capital BlueCross.

Children need not be present. For more information or to sign up, please contact Kim Capers at kim.capers@capbluecross.com or call 610-820-2607.


KIM CAPERS Outreach Coordinator | Chip

CAPITAL BLUE CROSS Office: 610 820-2607 | Fax: 717 346-6933 | Cell: 610-295-7520

Lehigh Valley/1221 W Hamilton Street, Allentown Pa,18101| www.capbluecross.com

THE PROLIFICK PLACE at the DOWNTOWN BETHLEHEM ARTWALK - THE "END OF SUMMER BLOW-OUT" EDITION / 8.27.11

THE DOWNTOWN BETHLEHEM ARTWALK EVENT presents THE PROLIFICK PLACE



Historic Shopping District - Broad & Main Streets

Come stroll your streets of Bethlehem while local artists and musicians line the streets!

THE PROLIFICK PLACE at the DOWNTOWN BETHLEHEM ARTWALK - THE "END OF SUMMER / BLOWOUT" EDITION / 8.27.11

AUGUST 27, 2011 / 4pm - 9pm


* BREAKING NEWS: DUE TO POPULAR DEMAND WE ARE COMBINING THE LEHIGH VALLEY MUSIC AND FASHION SHOWCASE and THE PROLIFICK PLACE at the ART WALK EVENT IN DOWNTOWN BETHLEHEM! 4 DAYS OF MUSIC & FASHION / NETWORKING / EDUCATION / ALL SUMMER LONG / ALFONSO TODD AND ASSOCIATES / PROLIFICK RADIO / "MAKING IT HAPPEN IS WHAT WE DO!"



**BREAKING NEWS: DOWNTOWN BETHLEHEM ARTWALK and ALFONSO TODD & ASSOCIATES/PROLIFICK MEDIA present "THE PROLIFICK PLACE" !!!
It will be located at the Historic Shopping District - Broad & Main Streets, Corner of New and Broad St. 4pm to 9pm. PROLIFICK RADIO / www.prolifick.com will be hosting these events! /BANDS/ARTISTS/SPONSORS WANTED! MORE TO COME......


UP NEXT: THE PROLIFICK PLACE at THE DOWNTOWN BETHLEHEM ART WALK EVENT / THE "END OF SUMMER / BLOWOUT" EDITION - 8.27.11 - SPONSORED BY: T-Mobile / Infinity Insurance / WSK Law Firm / Pennsylvania School Of Business / American Parkway Auto Sales / Capital BlueCross CHIP / Kim and Bryant Rosado, Realtors of Keller Williams Real Estate / PULSE WEEKLY (www.facebook.com/pulseweeklyLV), REDD & COMPANY FINE JEWELERS

FOR MORE INFORMATION, contact ALFONSO TODD & ASSOCIATES:

(484) 619 6541 / www.alfonsotodd.com / alfonsotodd36@msn.com

THE TAKING BACK WHAT THE DEVIL STOLE 2011 CRUSADE

Paula Brion of "DA SANCTUARY MINISTRY" and ALFONSO TODD AND ASSOCIATES will be hosting this spiritually uplifting event which will be held at the celebrated BANANA FACTORY, at 25 W. Third Street, Bethlehem, PA on AUGUST 20, 2011. It will be an educational and spiritual event for all ages! Doors will be open to the public from 12 pm - 6 pm.

This event will be FREE to the public!

The "TAKING BACK WHAT THE DEVIL STOLE" 2011 CRUSADE” will highlight:

Church Ministries
Local Businesses
Panel Discussions
and more....



Music, food, children's activities, artists, church, and community organizations will be on hand to educate, demonstrate, and facilitate. There will be ministry and panel discussions featuring area spiritual and community leaders.

The proceeds will benefit the participating organizations and groups. We are currently seeking ministries, church/community organizations, and vendors to participate in this event. In addition, small/large businesses and associations are encouraged to come out, network, fellowship and meet the public.

Donations, volunteers, and contributors are always welcome and needed to make this event a success. If you would like to participate, be a sponsor, or obtain more information, contact:

PAULA BRION of "DA SANCTUARY MINISTRY"

(347) 759 7570

"Do you know what's worse than people who make excuses? People who make excuses for others..."

The following is an excerpt from a "social media situation" I commented on earlier this week. It involved a friend/collaborative partner, RED of REDLIGHT ENTERTAINMENT/REDLIGHT GFX, www.thisisred.net and a local Hip Hop music critic. He made some rather harsh accusations, and whether substantiated or not, I felt a need to respond and make my point made. Once the smoke cleared, I channeled my inner Bruce Banner and felt obligated to quote, "Mr. McGee, don't make me angry. You wouldn't like me when I'm angry." ENJOY!







"You can say ALL that you want about REDLIGHT ENTERTAINMENT and RED, because it's YOUR opinion, but the reality is that while your UN-NAMED SOURCES tell you one thing, I can substantiate the WORK that RED puts in when it comes to his videos, CD's, performances, etc. People are angry because he has a mind to work and KNOWS how to market himself and his brand. Isn't that what it's all about? Aren't we ALL trying to get ourselves "out there" to get noticed and obtain value in businesses/products/brands? Yes, I may be biased, but I can tell you that I have been there when Red performed at CRASH MANSION in NYC, I have been there at the world famous S.O.B.'s when RED spoke to signed rap artist, XV and his producer, and they not only liked his CD, "REVENGE OF THE NERDS" but asked to collaborate and do future projects; and I have been there when DEF JAM execs have asked RED to do projects for their events in Miami. The problem you and other artists have in the 610 (area code) is that you all STAY in the 610! Sure, you have a few who keep talking about overseas tours and label signings but they don't PROMOTE/MARKET, thus, all of their work (and for some, YEARS of work,) go largely unnoticed. RED does and that's why he gets awards, he gets "shine", he gets respect, he gets paid gigs, he gets clothing endorsements/sponsors, etc. He is a multi-tasker. He does videos, produces, creates websites, and creates themes/projects for himself and other 610 rappers and doesn't "hit them on the head" financially for quality work because he KNOWS what it's like to have a dream and not have the dollars. He doesn't have $5,000.00 worth of equipment and, yet, his videos are more popular than those who have movie-like quality. People actually "like" RED and he is "down" for the success of fellow artists/people. He goes hard and people KNOW this. In fact, you just wrote a 5 page investigative report in "ode to RED" so he definitely is on YOUR mind. Everyone wants to talk about "keeping it real", "putting in work", and "slanging CD's" which RED and his crew did last year at MUSIKFEST and are currently doing now. (how do you think they pay for their office/business?) This is HOW they EAT! So,whether you agree with his "tactics" or not, all is fair in love and war, and in the "rap game" you "get up until you can get on" and if you or the OTHERS don't KNOW this by now, maybe this life is NOT for you....."

ALFONSO TODD

www.alfonsotodd.com
www.5minutes2shine.blogspot.com
www.prolifickprofiles.blogspot.com
www.prolifick.com
www.lehighvalleyflavor.piczo.com

"GOING SOCIAL" by A. Alatorre / DZR CONSULTING

There are many ways to market a product. Conventional marketing aims to attract customers to a product. For years people used paper or television advertisements. Everything from pamphlets to a business card could be used to market yourself. As humanity entered into the digital age, and the internet, marketing too would find a new home on an electronic based media. Marketing on the Internet is cheaper than most ways of marketing because you don't need a physical product (like a newspaper ad)to attract customers. Instead all the marketing information is supplied on websites. People could go to a website and receive advertisements on popular web-pages. As websites began popping up on the internet, so did advertisements on them.

There are many different websites out there, and some of them are social websites where people meet and discuss things. These websites were the birth of website based advertising based off information given on the website. Websites like Facebook, Myspace, and Twitter have emerged to make millions of dollars off of ad revenue. These successes are easy to understand with their popularity, but why are social websites so popular to advertise on? Simple, When people are interacting with people they know, and they see something similar to what they are interested in, they are more likely to click on that ad, rather than if they were just browsing the internet. Social websites use information that people give them to aim their advertising to their interests. The more information you know about someone, the more precise you can be about advertising to them. Social media websites are so popular because of their interaction between people, and the information they can get out of people that use it. They can target specific ads to specific people based on interest. The reason marketers have their interests is because they are freely sharing it. So social media actually pays for itself in advertising (although it is a generally slower process than conventional marketing).

Since people are likely to share what they're enjoying, they're more likely to click on something similar they see on their favorite social media website. Over 25 Billion pieces of content are added on Facebook a month. There are also over 100 million people on Facebook. So marketing potential is there. It's a matter of if you are willing to invest the money and time. Twitter alone has 75% of people using third party applications. So designing an application for a social website can often make big bucks. People spend to up to 25% of time on social websites, so it's no surprise that developing a market campaign aimed at social marketing is a good idea, if you have the cash for it. 75% of small businesses have a Facebook to promote themselves. So a social media campaign is ideal for either a small business or a larger one. Lastly, companies have found success by offering special promotions on social websites. People are 40% more likely to “like” you if there is a special offer behind it. In conclusion, If you have the cash to start a social media website campaign, it will pay off over time. If you offer special offers, you are even more likely to build brand loyalty. Unlike traditional marketing, a website can be changed on the fly, and with special offers, it's more likely that someone will like your website's advertisement, than if you just post on any website. This type of marketing campaign isn't instantly gratifying, but over time may make more money than conventional marketing.

A. Alatorre - Staff Writer for Eveolution Magazine and Evomag.co

OUT LOUD !!!!

"OUT LOUD"



BY CYNTHIA RODRIGUEZ



"EMINENT DOMAIN MY ASS"





















Just because something is in the constitution, doesn't make it constitutional. It's difficult for me to stay calm just writing this. Not too long ago, I was almost a victim of "eminent domain". I was devastated with just the thought of it. I've been there almost ten years. It's a little underground landmark in it's own right. I was dangerously close to the doomed area, but I just made the cut. I think the only thing that probably saved my ass was the fact that I am on the same block as the big Verizon building. And I know they're not gonna get rid of that. That'd be like tearing down PP&L to build that. Well, maybe not EXACTLY the same, but you know what I mean. I guess for once Corporate America came in handy. Only time will tell. It can still happen. It can happen to anybody. I didn't even know about this until pretty recently when I read about it in the Morning Call. Until then, I didn't even know what that term meant. Frankly, I'm surprised this kind of injustice still exists.

I am totally appalled, disgusted, and just perplexed by our city's government right now. I cannot even begin to understand how they would think that building this hockey stadium/arena would actually be good for downtown Allentown.

First of all, where are we? Canada! Nobody gives a shit about hockey around here. Since when do they think there is some HUGE hockey following in this area. I've lived in this town for over twenty years, and the only time I hear anyone talking big about hockey, (which is rare) is when they are talking about the Philadelphia Flyers. Personally, I like the N.Y Rangers, but whatever. It's hard enough to keep people interested in other local sports venues. Look what happened to the "Allentown Ambassadors" baseball team? Again, personally, I enjoyed going to the games, but they disappeared. Now, we have the Iron Pigs, who are still young, so I don't think they need any competition right now.

Second, I remember when not too long ago they were attempting to encourage people to come downtown to open up businesses, and live here, etc. What was all that about? Was that all for nothing? Yeah, thrive in downtown Allentown, even if it's just for a little while because then we're gonna take your business away from you, and tear it down. Sure, we'll compensate you. It won't be anywhere near as much as what it's probably worth, and it'll be tough to find something new, but hey, good luck with that. No matter how you slice it, that's just plain robbery. Bullying. Legal theft. Abuse of power. And if it were like, for a hospital or something, that's one thing. But for some wanna-be Madison Square Garden?

Another thing, with all the abandoned buildings in, and near center city Allentown and the dilapidated spaces around them, you would think they could put THOSE places to good use. Either use that money to renovate or to tear THEM down to make space for a stadium, but noooo, leave those to stand and rot, and tear down perfectly good buildings, homes, and businesses. Yeah, that makes sense. NOT. If we really played it smart we could do what South Bethlehem did. Look how they've resuscitated that part of town back to life. Including turning an old warehouse into one of Lehigh Valley's biggest art centers (Banana Factory). Why can't WE do things like that?

And finally, I read in the paper this project is supposed to cost I don't know how many millions of dollars so why aren't they taking that money and fixing up those pesky gas pipes that pose such a threat to us. Didn't part of Allentown blow up not too long ago because of this, killing Allentownians? Now more than usual, or more than we should normally worry about it, any time anyone in town has the slightest whiff of it we panic, feel the need to pack up, and evacuate, and the entire block gets shut down for the entire night. We're living in fear of another gas explosion but they want to build a STADIUM on top of that.

I remember when they tried to make this happen YEARS ago, and it fell through. It was around the same time I happened to be in a group exhibit at OPEN SPACE GALLERY when it was around called "BLIGHTED", about urban decay. Among the pieces I had in the show was one I kinda made last minute as a joke, and it was the one that actually ended up on the local news that night. I built a little model MOCK stadium out of junk in a dirt "sandbox" with yet more junk around it, and a paper made by the city that showed the blueprints of the pending arena which I believe they were already trying to sell tickets for even though it didn't exist yet. The little scenario included a little American flag, and little street signs that said "7th and Hamilton". On the outside, I re-did the hockey team's logo, and called it "LEHIGH VALLY X-TRUSION". In the arena, I used silver insallation for the "ice", and a little logo toy person that looked like Mayor Heydt (the then mayor). On the outside of the dirt box I painted letters that said, "ANOTHER DOWN TOWN HEYDT CRIME", and "ALL PUCKED UP".

SAVE DOWNTOWN ALLENTOWN! There are MANY things we can do with this money to truly improve center city Allentown, but I believe this is NOT one of them. Listen to the people, city government.



THE UNDERWORLD ART STUDIO 737 LINDEN ST. ALLENTOWN, PA 18102 / PO BX 1311, ALLENTOWN, PA 18105

BREAKING NEWS: PROLIFICK RADIO and U HYPE NATION have teamed up to build a platform for Unsigned Artists

BREAKING NEWS: PROLIFICK RADIO and U HYPE NATION have teamed up to build a platform for Unsigned Artists (multiple genres, which include: Rock, Punk, Country, Hip-Hop, R&B, Alternative, Accoustic, etc) . U HYPE RADIO will be broadcasting 24/7 and filled with talented/emerging musicians and artists. http://www.wix.com/uhnation/uhyperadio


WHAT IS THE "U HYPE NATION" ?

“U Hype Nation” is an organization for emerging Artists/Bands, producers, musicians, Engineers (beat makers), models, DJ’s, designers, song writers, venues, promoters and dancers who seek to network, obtain platforms, opportunities, and access to resources that are not readily available. JOIN ON FACEBOOK....

PROLIFICK HAPPENINGS !!!!

"ROCK THE MIC, UNSIGNED HYPE" www.rtmuhype.com, MONDAY-FRIDAY, 12pm - 2pm

"ATREVETE A SONAR" or "HAVE THE COURAGE TO DREAM",with ELLEN SUAZO, MONDAYS, 3pm - 4pm

"GOSPEL MUSIC with A DIFFERENT FLAVOR" with DJ TERRY WILSON, TUESDAYS, 10am - 11am

"TALK OF THE TOWN - LATEST, GREATEST, and UNDERRATED" with JEWLZ, WEDNESDAYS, 12pm - 2pm

"WRITE 2 B" with JEFFREY B. ALLEN, WEDNESDAYS, 4pm - 5pm

"R U ALL THAT RADIO SHOW", with PATRICE SIDOIONE, THURSDAYS, 2pm - 3pm

"UP 'N' READY Radio Show" with DJ Jaime-O, 4pm - 6pm

"SO YOU THOUGHT WE WERE THROUGH THURSDAYS", 6pm - 8pm

"DONS AND DIVAS OF DANCE RADIO SHOW", SATURDAYS, 4pm - 5pm

"DJ BIG C RADIO SHOW", 6pm - 8pm

"Da TESTIMONY" with PAULA BRION, SUNDAYS, 3pm - 6pm



EVENTS:

THANKS TO ALL THE SUPPORTER'S of "Da TESTIMONY with PAULA BRION"! AWESOME CALL-IN'S, AWESOME GUESTS, AWESOME MUSIC! If you have any BIRTHDAYS, ANNIVERSARIES, PRAYER for SICK/SHUT-IN'S that you want mentioned, e-mail them to alfonsotodd36@msn.com. SEE YOU ALL SUNDAY AFTERNOON from 3pm - 6pm on www.prolifick.com / AND REMEMBER THAT YOU CAN DOWNLOAD PAULA'S SONGS ON I-TUNES, AMAZON, ZUNE

UP NEXT: THE PROLIFICK PLACE at THE DOWNTOWN BETHLEHEM ART WALK EVENT / THE"ROCK THE MIC, UNSIGNED HYPE" EDITION - 7.30.11 - SPONSORED BY: T-Mobile / Infinity Insurance / WSK Law Firm / Pennsylvania School Of Business / American Parkway Auto Sales / Capital BlueCross CHIP / Kim and Bryant Rosado, Realtors of Keller Williams Real Estate / PULSE WEEKLY (www.facebook.com/pulseweeklyLV), REDD & COMPANY FINE JEWELERS


A HUGE "THANK YOU" TO THE DOWNTOWN BETHLEHEM ASSOCIATION FOR BELIEVING THAT WE COULD "MAKE IT HAPPEN"; A GREAT APPRECIATION TO U-HYPE NATION, REDLIGHT GFX, DJ BIG C, GINA BLEVINS, and TARRANTS BOOKER for assisting with the organization of this event; KUDOS to ALL of the VENDOR/SPONSORS/PERFORMERS who MADE this event a SUCCESS! UNTIL NEXT MONTH....


A HUGE THANK YOU FROM ALFONSO TODD AND ASSOCIATES and PROLIFICK RADIO: REDD & CO. FINE JEWELERS will be SPONSORING THE PROLIFICK PLACE at THE BETHLEHEM ART WALK EVENT! www.prolifick.com


A HUGE THANK YOU FROM ALFONSO TODD AND ASSOCIATES and PROLIFICK RADIO: KIMBERLY and BRYANT ROSADO, REALTORS of KELLER WILLIAMS REAL ESTATE will be SPONSORING THE PROLIFICK PLACE at THE BETHLEHEM ART WALK EVENT! www.5minutes2shine.blogspot.com


ALFONSO TODD AND ASSOCIATES offers a HUGE THANK-YOU TO Capital BlueCross CHIP FOR SPONSORING THE PROLIFICK PLACE at THE BETHLEHEM ART WALK EVENT!








"THE BLACK & WHITE SHOW" ART EXHIBIT AND MASQUERADE BALL!


Saturday, August 27 · 5:00pm - 9:00pm
Location
Diamonz
1913 W. Broad St.
Bethlehem, PA
Created By
Cynthia Rodriguez
More Info
Introducing the first solo art show at Diamonz night club's history. After the colorful, rainbow filled "Freedom To Marry" art event, we bring you a little somethin' somethin' different. Brought to you by The Underworld Art Studio:

"THE BLACK & WHITE SHOW" ART EXHIBIT
AND MASQUERADE BALL!

A SOLO ART EXHIBIT BY CYNTHIA RODRIGUEZ

BLACK & WHITE PHOTOGRAPHS, B&W PAINTINGS, AND B&W MIXED MEDIA

With this exhibit, I will be exposing a different, and darker side of myself as well as emphasizing on some "alter-egos" in me through this black and white only collection. In spite of the lack of color, it will be a very diverse, powerful, and exciting artwork in different mediums.

Show will be up for about 2 months. End date will be confirmed.

To go with the theme, for the opening reception, I am recreating a "Truman Capote" like Black & White Masquerade ball, where we ask all guests to dress in black & white, and to wear black and/or white masks.

(very "Eyes Wide Shut", without the nudity)

Some black & white masks will be provided to wear, and to keep as souvenirs.

Reveal yourself, behind your mask, at "The Black & White Show".

Free hor'dourves and refreshments

Cash bar

NON-SMOKING reception in the Karaoke lounge from 5-9pm, (the rest of the club is smoking area)

Stay for the "after party" right in the club, 'til 2am! For Karoake, and dancing!


Presented by Diamonz bar & grill (and gallery!) 610.865.1028

and

Cynthia Rodriguez, and The Underworld Art Studio

Any questions, please feel free to contact me at 484.239.2513

or picasso691@hotmail.com

BECOME A FAN OF THE UNDERWORLD ART STUDIO ON FACEBOOK!

SUMMER CAMP for THE INNER CITY YOUTH

Every summer, The Salvation Army offers a week long overnight camp for inner-city children between seven (7) and twelve (12) years of age. Camp Ladore is located approximately 90 miles north of Allentown in beautiful Waymart Pennsylvania. Campers participate in a wide variety of activities that will both challenge and inspire them including basketball, fishing, volleyball, music instruction, bible study and many more activities. This year's camp has a $17.00 registration fee and will take place from July 20 - 25. For more information or to get a Camp Ladore application, please stop by The Salvation Army building located on the corner of 8th and Turner streets or simply contact me at your earliest convenience.

Sincerely,


Michael Kukitz
Youth Ministries Director
610-432-0129 ext. 220
Michael.Kukitz@USE.SalvationArmy.org

Art Vending opportunity for "Christmas in July"‏

Greetings Artists!



We at The Downtown Bethlehem Association have another wonderful event for YOU! This July 23rd, a Saturday, we will be having a “Christmas in July” Art Party where you are invited to come to sell and create your art on site! The event will be held from 1pm to 5pm in the beautiful courtyard of the Sun Inn, located behind The Sun Inn on Main St. (can also be accessed on Walnut St.). This event coincides with a citywide “Christmas in July” Merchant’s Sidewalk Sale. We are getting in the spirit early by decorating our vending sites with holiday decorations…..not necessary to vend Christmas items but it would be fun if you could contribute with “decorating” your space! We will have music on the Sun Inn stage, Christmas crafts for the kids, and live painting!

Vending fee is $20 for this event and is payable by Cash, Check, or Credit Card. Vendors must be on site by 12pm noon to begin set-up. Please review attached application for guidelines and agreements. Space is limited so if you are interested please reply asap to reserve your space.



Season’s Greetings!





Loly Reynolds

Downtown Bethlehem Association

DBA Manager Assistant

Greater Lehigh Valley Chamber of Commerce

610-841-5836 o.

484-554-5229 c.

610-758-9533 f.